When you look at buying a modern tabletop game, you will have a rough idea as to how much you think it is worth – or you will have some sort of budget in your head that you want to stick to, and which guides you to the sort of games that you think you can afford. Your price expectations will be based on things such as the quantity and quality of the components, replayability and probably also rarity or hotness of a game. Yet, the amount of money you’re willing to put on the counter doesn’t always match the real cost or value of a game and is either too much or too little in comparison.
UK Games Expo 2019 is around the corner now. In just over three weeks, 40,000 or so visitors and over 350 exhibitors will descend on the Birmingham NEC to explore the over 24,000 sqm’s worth of exhibition halls, plus the dozen or so of rooms in the nearby NEC Hilton Hotel and probably other venues. From Friday, 31 May to Sunday, 2 June, the family friendly exhibition celebrates all things tabletop games and offers virtually everyone something of interest. I will be there on the Sunday and can’t wait to see what’s on offer.
Let me start by saying that I completely appreciate the amount of time and effort that goes into thinking of, prototyping, designing, playtesting and developing a game. It takes hundreds of hours of playtest sessions to refine a game and very clever people to create a great game that flows nicely, is balanced and creates the intended player experience. So when people buy a game and change its rules without second thought, they disrespect the designers’ and developers’ hard work, time and effort. After all, your quick and hasty rule changes are unlikely to improve a game that has gone through years of development and been tested by many, many people. Yet, I think there are reasons why you would want to change a game, and I don’t think there is any disrespect to anyone by doing so in those situations.
I joined the tabletop games industry as a blogger only recently (less than a year ago actually) and my journey really started when I visited UK Games Expo in 2018. I had started to work on a little project that I thought might eventually make it onto Kickstarter, and I felt that by attending the event I could do a little research, maybe get some contacts and generally get a better feel for the tabletop games industry and community. I certainly wasn’t disappointed, because the UK Games Expo is an amazing event, and the whole atmosphere is very friendly and welcoming. I would argue that my visit to the expo made up my mind about wanting to do more within this great community – and I knew I had to return for UK Games Expo 2019.
The tabletop games industry has been booming for some years now. Back in September 2016, the The Guardian website describes how the Thirsty Meeples cafe in Oxford taps into “[t]he rise and rise of tabletop gaming” (1). In January 2017, the New Statesman website explains “[h]ow board games became a billion-dollar business” (2), and in December 2017 the Financial Review website describes how “the golden age of board games” (3) allows the Draughts game cafe in London to benefit from the popularity of boardgames and how the industry grew over time. Even as recently as April 2018, an article on the Bloomberg website (4) says that board game nights are the latest way to network. So the boom clearly continues, and it has made me wonder if small players, be they game publishers, designers or developers, rules writers, content creators, game cafe owners or games group or exhibiton organizers, still have a role in the industry.